Meet the Contributors
Marco Weismann
Marco Wiesmann, a seasoned marketing veteran with a degree in industrial engineering, has been shaping the marketing ecosystem for over 16 years. Marco’s expertise is deeply rooted in performance marketing, a passion he found in 2008 during his 3.5 year tenure at a leading performance marketing agency in Germany. Heading the retail team, he managed multi-million dollar portfolios for major e-commerce clients. In 2012 he co-founded audibene/ hear.com alongside Dr. Marco Vietor and Paul Crusius. This venture soon catapulted as the fastest-growing hearing aid company globally. While serving as managing director and global CMO, coupled with a 2-year stint as CTO, he established robust marketing teams across the U.S., Europe, and Asia and built up extensive knowledge on the baby boomer segment.
Investing over $100 million in advertising, Marco’s expertise in the performance marketing and leadgen sector is unparalleled.
Since a couple of years, Marco is also advising companies on marketing and product topics and has build up a growing business in the affiliate space. In addition Marco is active as a business angel. More than just providing capital, he offers his experience, mentorship, and network to promising startups, ensuring they have the right guidance to flourish.
On my journey, I remain ever thankful to my beloved wife, my wonderful daughter, and my parents for their endless support, patience and encouragement. I am also grateful for my dedicated team whose innovative ambition and ideas constantly drive me further.
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The Indispensable Guide to Growth Hacking™
Leveling up your marketing career is a breeze with this indispensable guide because you get to see the projects, persuasive presentation tactics, templates, tools and checklists used by the most brilliant marketers of this decade.
Discover the swoon-worthy secrets that are making today's products & projects go viral. We don't just cover powerful projects, we also dive deep into the art of corporate asymmetrical warfare so that you can protect your company from cut throat copy-cat competitors.
This book is officially a who’s who of the greatest marketing minds of this generation. With success stories from marketers behind some of the greatest marketing feats seen at Fortune 1000 companies this decade, this is not a book you will want to miss.